About DHS Leads

After years of experience in all aspects of sales — from cold prospecting to closing deals — I know how frustrating and time-consuming cold outreach can be. Many companies struggle with setting up structured campaigns, or they get responses but don't know how to convert them into appointments.

That was the starting point for DHS. I developed a system that automates the heavy lifting of cold outreach, but always leaves room for the human approach. With smart data, AI-driven follow-up advice per lead, and clear reporting, we ensure you only need to focus on having good conversations.

DHS stands for targeted, honest, and smart sales. No empty promises, but a transparent process that works.

— Paul Den Hartogh, founder DHS